Elphinston Performance

Preventing recurrence of pain and dysfunction is the goal of this Cardiff physiotherapy clinic. Patients of all ages are treated for a range of conditions from headaches to sports injuries.

The identity centers on two circular swirls that symbolise movement and performance. The logo is equally at home in the arena of sports performance and medical rehabilitation. The “swirl” can be integrated with dynamic photography of athletes in motion or physiotherapy examinations. The identity is accompanied by a vibrant colour palette of orange and green that works on a variety of brand touchpoints including stationery, signage and website.

Services: brand strategy / brand identity / logo design / stationery

“Working with Richard has been by far our best experience of working with a designer. He really grasped the essence of what we wanted to project with our logo, and came up with a concept that delighted us. He really listens to you and is absolutely committed to ensuring that you are completely happy, demonstrating exceptional patience as well as impressive creativity.”

“I have no hesitation in recommending Richard to any business looking for design services.”

Joanne Elphinston - Managing Director

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